NFL fans in Germany can look forward to twice: the best football league in the world returns in 2023 – not just for one, but two regular season games. The NFL announced this when the International Series was announced Thursday.
In addition, the two teams that will play a home match in Germany have already been decided: Kansas City Chiefs and the New England Patriots. Opponents of previous Super Bowl winners will be announced at a later date.
Why are there two regular season games in Germany in 2023? Due to renovations for the 2026 World Cup, the Aztec Stadium in Mexico City will not be available for the 2023 NFL International Games season. So Germany is intervening for Mexico.
The place and time is not yet known
It is not yet certain when the two NFL games will be played in Germany in 2023, and whether one city will host the two games or whether Frankfurt and Munich will play a role will also be announced later in the year.
What is clear: Frankfurt and Munich have already been identified as the venues for matches between 2022 and 2025.
In Munich on November 13, 2022, the Tampa Bay Buccaneers and Seattle Seahawks made history with their first NFL game in Germany. 75,000 fans at the Allianz Arena in Munich witnessed Tom Brady & Co. win at 21:16 and it created a very special atmosphere that impressed the star midfielder.
The game was “electrified” from the start, said Brady, who said he was through the Atmosphere at the Munich game.
“At the end of the game, when they sang ‘Sweet Caroline’ and ‘Country Roads,’ it was absolutely epic. I think everyone who was there witnessed something really special,” Brady said.
London Games: Three teams have already been decided
There will also be NFL games in another European city – London has been the venue since 2007. At the time, the Miami Dolphins and New York Giants were the first teams to have an official league game in England.
In 2023, three games will take place in London again – three franchises have already been identified: Buffalo Bills, Tennessee Titans and Jacksonville Jaguars. The Jaguars have played a game in London every year since 2013.
Bills and the Titans were also guests in London. The last time the Bills lost was 31-34 to the Jaguars in 2015 and the Titans 19-20 to the Los Angeles Chargers in 2018.
NFL Games in Germany – NFL Growth Strategy
Holding regular season matches is part of the NFL’s growth strategy in Germany, which also includes a permanent office, grassroots programs and social projects.
The selection process for NFL games in Germany in 2021 began with initial expressions of interest from nine cities, after which Dusseldorf, Frankfurt and Munich were invited to participate in an extensive application process. Frankfurt and Munich prevailed.
In addition to the games, partnerships between the NFL and Munich and Frankfurt also include joint collegiate activities, community engagement programs, and other NFL initiatives.
In December 2021, the NFL announced that four NFL teams—the Carolina Panthers, Kansas City Chiefs, New England Patriots, and Tampa Bay Buccaneers—will access the German market for merchandising, fan engagement, and marketing as part of their international home. Marketing Areas Grants (IHMA). The Buccaneers were allowed to play the first game, and now the Chiefs and Patriots are following them.